Freight Forwarding Support Chatbot: Automate Customer Service
Freight forwarding support overwhelmed by documentation and tracking requests? Wonderchat automates up to 70% of customer inquiries about shipments, customs, documentation, and rates with AI trained on freight forwarding knowledge—freeing teams for complex logistics and customer relationships.
Trusted by businesses worldwide
Why Freight Forwarders Deploy AI Customer Support
Freight forwarding involves complex customer service: shipment tracking, customs documentation, rate quotes, transit times, service routes, carrier options, packaging requirements, insurance, claims, and regulatory compliance. Customers constantly contact support for tracking updates, documentation status, customs clearance, rate information, and shipment changes. Support teams are overwhelmed, especially during peak seasons or when handling international documentation complexities. Wonderchat deploys AI chatbots trained on freight forwarding services, routes, documentation requirements, customs procedures, and customer policies. Customers get instant answers about tracking, documentation, rates, and procedures 24/7 via web, email, or WhatsApp. Deploy in 5 minutes with no coding. Train on service guides, route information, customs documentation, rate structures, and policies.

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Easy 5 minute set-up
How Wonderchat Works






24/7 Freight Support
Automate Tracking & Documentation Inquiries
Automatically answer customer questions about shipment tracking, customs documentation status, rate quotes, transit times, service routes, carrier options, packaging requirements, and claims processes.
Tracking updates
Documentation status
Rate inquiries
24/7 Freight Support
Automate Tracking & Documentation Inquiries
Automatically answer customer questions about shipment tracking, customs documentation status, rate quotes, transit times, service routes, carrier options, packaging requirements, and claims processes.
Tracking updates
Documentation status
Rate inquiries
24/7 Freight Support
Automate Tracking & Documentation Inquiries
Automatically answer customer questions about shipment tracking, customs documentation status, rate quotes, transit times, service routes, carrier options, packaging requirements, and claims processes.
Tracking updates
Documentation status
Rate inquiries






Customs & Documentation
Provide Documentation Guidance
Help customers with customs documentation requirements, commercial invoice preparation, certificate of origin, import/export procedures, and regulatory compliance based on origin, destination, and commodity.
Documentation requirements
Customs procedures
Compliance guidance
Customs & Documentation
Provide Documentation Guidance
Help customers with customs documentation requirements, commercial invoice preparation, certificate of origin, import/export procedures, and regulatory compliance based on origin, destination, and commodity.
Documentation requirements
Customs procedures
Compliance guidance
Customs & Documentation
Provide Documentation Guidance
Help customers with customs documentation requirements, commercial invoice preparation, certificate of origin, import/export procedures, and regulatory compliance based on origin, destination, and commodity.
Documentation requirements
Customs procedures
Compliance guidance






Freight Knowledge
Train on Services & Procedures
Upload service guides, route information, customs documentation, rate structures, carrier capabilities, packaging requirements, insurance policies, and claims procedures to create an AI freight expert.
Service routes
Customs docs
Claims procedures
Freight Knowledge
Train on Services & Procedures
Upload service guides, route information, customs documentation, rate structures, carrier capabilities, packaging requirements, insurance policies, and claims procedures to create an AI freight expert.
Service routes
Customs docs
Claims procedures
Freight Knowledge
Train on Services & Procedures
Upload service guides, route information, customs documentation, rate structures, carrier capabilities, packaging requirements, insurance policies, and claims procedures to create an AI freight expert.
Service routes
Customs docs
Claims procedures
5-minute set up with our native integration
Deploy Your Freight Forwarding Chatbot in Minutes
1
Create your AI chatbot – Pick the perfect AI model fit for your support needs.
2
Train AI with Docs, FAQs & Policies – Upload knowledge base files and site links.
3
Customise Workflows & Escalation Rules – AI handles what it can, and escalates what it can’t.
4
Monitor & Optimise with Analytics – See where customers get stuck and fine-tune responses.






Quote Qualification
Capture Freight Quote Details
Collect shipment details (origin, destination, commodity, weight, dimensions, incoterms, timing) for rate quotes and route qualified requests to pricing teams with complete information.
Shipment details
Quote qualification
Pricing routing
Quote Qualification
Capture Freight Quote Details
Collect shipment details (origin, destination, commodity, weight, dimensions, incoterms, timing) for rate quotes and route qualified requests to pricing teams with complete information.
Shipment details
Quote qualification
Pricing routing
Quote Qualification
Capture Freight Quote Details
Collect shipment details (origin, destination, commodity, weight, dimensions, incoterms, timing) for rate quotes and route qualified requests to pricing teams with complete information.
Shipment details
Quote qualification
Pricing routing









Specialist Escalation
Route Complex Freight to Experts
Handle routine inquiries automatically while escalating complex shipments, customs complications, hazmat freight, special equipment needs, or claims to freight specialists with full context.
Complex shipments
Customs issues
Expert routing
Specialist Escalation
Route Complex Freight to Experts
Handle routine inquiries automatically while escalating complex shipments, customs complications, hazmat freight, special equipment needs, or claims to freight specialists with full context.
Complex shipments
Customs issues
Expert routing
Specialist Escalation
Route Complex Freight to Experts
Handle routine inquiries automatically while escalating complex shipments, customs complications, hazmat freight, special equipment needs, or claims to freight specialists with full context.
Complex shipments
Customs issues
Expert routing
40+ Languages
Starts at $0.02/message
Available 24/7
Start Automating Customer Support
14-day free trial. No credit card required
Testimonials
Businesses with successful customer service start
with Wonderchat

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC

"Wonderchat has made it easier than ever to find the information I need without getting lost in the complexities. It also brings convenience and clarity to my searches."

Josh Levitsky
Global Head of Professional Services, Filewave

“Wonderchat has been a game-changer for bazuba. We’ve seen improved customer satisfaction and a noticeable boost in efficiency. Wonderchat handles our customer queries with precision and speed.

Julien Pflanzl
Web Development Lead, bazuba
“Ever since implementing Wonderchat on our site, I've seen up to a 70% reduction of customer support queries in my inbox.”

Bryce Conway
Founder and CEO, 10xTravel

"Wonderchat has given us the ability to offer real-time answers to our customer’s questions on their terms, pulling from our extensive portfolio of Insurance content. The response has been tremendous."

Ryan Hanley
Founder and President, Rogue Risk LLC
Industry Grade Compliance

Wonderchat is GDPR compliant and AICPA SOC 2 Certified.



FAQ
What types of freight forwarding questions can the chatbot handle?
The chatbot handles inquiries about shipment tracking, customs documentation status, rate quotes, transit times, service routes, carrier options, packaging requirements, insurance coverage, claims processes, import/export procedures, and regulatory compliance based on your freight forwarding knowledge.
Can it help with customs documentation?
Yes! The chatbot provides guidance on customs documentation requirements, commercial invoice preparation, certificates of origin, harmonized codes, import/export procedures, and regulatory compliance based on commodity type, origin, and destination—helping customers prepare correct documentation.
Does it provide real-time shipment tracking?
Wonderchat provides tracking guidance based on your documentation. For real-time tracking, it can integrate with freight management systems or carrier APIs via Zapier/n8n on Turbo and Enterprise plans to pull current shipment status, customs clearance, and estimated delivery.
Can it generate freight quotes automatically?
The chatbot provides general rate information and qualifies quote requests by capturing shipment details (origin, destination, commodity, weight, dimensions, incoterms, service level). For specific pricing, it routes qualified requests to your pricing or sales team with complete information.
Does it work for international customers?
Yes! Wonderchat supports 100+ languages and automatically responds in the customer's preferred language, even if your documentation is in English. This helps international shippers navigate freight forwarding services, customs requirements, and documentation without language barriers.
What happens with complex freight or customs issues?
The chatbot handles standard freight inquiries. For complex shipments (hazmat, oversized, perishable), complicated customs scenarios, regulatory compliance questions, or claims, it escalates to freight specialists or customs brokers with full conversation history for expert assistance.
FAQ
What types of freight forwarding questions can the chatbot handle?
The chatbot handles inquiries about shipment tracking, customs documentation status, rate quotes, transit times, service routes, carrier options, packaging requirements, insurance coverage, claims processes, import/export procedures, and regulatory compliance based on your freight forwarding knowledge.
Can it help with customs documentation?
Yes! The chatbot provides guidance on customs documentation requirements, commercial invoice preparation, certificates of origin, harmonized codes, import/export procedures, and regulatory compliance based on commodity type, origin, and destination—helping customers prepare correct documentation.
Does it provide real-time shipment tracking?
Wonderchat provides tracking guidance based on your documentation. For real-time tracking, it can integrate with freight management systems or carrier APIs via Zapier/n8n on Turbo and Enterprise plans to pull current shipment status, customs clearance, and estimated delivery.
Can it generate freight quotes automatically?
The chatbot provides general rate information and qualifies quote requests by capturing shipment details (origin, destination, commodity, weight, dimensions, incoterms, service level). For specific pricing, it routes qualified requests to your pricing or sales team with complete information.
Does it work for international customers?
Yes! Wonderchat supports 100+ languages and automatically responds in the customer's preferred language, even if your documentation is in English. This helps international shippers navigate freight forwarding services, customs requirements, and documentation without language barriers.
What happens with complex freight or customs issues?
The chatbot handles standard freight inquiries. For complex shipments (hazmat, oversized, perishable), complicated customs scenarios, regulatory compliance questions, or claims, it escalates to freight specialists or customs brokers with full conversation history for expert assistance.
FAQ
What types of freight forwarding questions can the chatbot handle?
The chatbot handles inquiries about shipment tracking, customs documentation status, rate quotes, transit times, service routes, carrier options, packaging requirements, insurance coverage, claims processes, import/export procedures, and regulatory compliance based on your freight forwarding knowledge.
Can it help with customs documentation?
Yes! The chatbot provides guidance on customs documentation requirements, commercial invoice preparation, certificates of origin, harmonized codes, import/export procedures, and regulatory compliance based on commodity type, origin, and destination—helping customers prepare correct documentation.
Does it provide real-time shipment tracking?
Wonderchat provides tracking guidance based on your documentation. For real-time tracking, it can integrate with freight management systems or carrier APIs via Zapier/n8n on Turbo and Enterprise plans to pull current shipment status, customs clearance, and estimated delivery.
Can it generate freight quotes automatically?
The chatbot provides general rate information and qualifies quote requests by capturing shipment details (origin, destination, commodity, weight, dimensions, incoterms, service level). For specific pricing, it routes qualified requests to your pricing or sales team with complete information.
Does it work for international customers?
Yes! Wonderchat supports 100+ languages and automatically responds in the customer's preferred language, even if your documentation is in English. This helps international shippers navigate freight forwarding services, customs requirements, and documentation without language barriers.
What happens with complex freight or customs issues?
The chatbot handles standard freight inquiries. For complex shipments (hazmat, oversized, perishable), complicated customs scenarios, regulatory compliance questions, or claims, it escalates to freight specialists or customs brokers with full conversation history for expert assistance.
40+ Languages
Starts at $0.02/message
Available 24/7
Start Automating Customer Support
14-day free trial. No credit card required
The platform to build AI agents that feel human
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© 2025 Wonderchat Private Limited
The platform to build AI agents that feel human
Site
© 2025 Wonderchat Private Limited
The platform to build AI agents that feel human
Site
© 2025 Wonderchat Private Limited






